Emil Klitmose is the founder of Revshare, where he writes about affiliate infrastructure, publisher monetization, attribution, and how AI is changing partnership marketing. His work focuses on the practical decisions publishers and partner teams need to make when choosing programs, tracking performance, and building revenue systems that can survive channel shifts.
Before building Revshare, Emil worked hands-on with affiliate partnerships, content-led acquisition, and marketplace-style growth problems. That background shapes his writing: he is less interested in generic program lists and more interested in why a program fits a reader journey, what an affiliate should test first, and where the real commercial tradeoffs sit.
Emil is based in Denmark and keeps a close eye on AI search, agentic commerce, publisher economics, and the changing relationship between brands, affiliates, and discovery platforms.
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